Releasing mobile applications is not enough to impress your customers. You also have to plan new alternatives that will allow your business to address its grievances and service requirements quite deeply.
The simplest way to achieve it is by the deployment of Augmented Reality (AR) technology which many enterprises have already adopted to boost customer engagement and revenue generation. It is to be noted that Augmented Reality first made its impact in 2016 with the arrival of the Pokemon Go game. Right now, the global market value of AR is over $62.75 billion which is forecasted to reach the amount of $1,109.71 billion in 2030 (Source: Fortune Business Insights). So, to utilize this big opportunity properly, you have to explore the best Augmented Reality trends. It will help your business to stand out in the market competition. In this post, we have mentioned: Top Augmented Reality Trends to Follow in 2023 1. Cross-Platform Applications Developing cross-platform applications has already gained prominence as one of the leading mobile app trends in 2023. It helps enterprises to enhance their audience reach across multiple platforms and devices. But with the deployment of Augmented Reality, the chances to attract a vast global audience are quite certain. It will allow your business to earn robust profits and recognition within a shorter duration. 2. Web AR Generally, you have to download or install ARCore and other applications to leverage the potential of Augmented Reality. Now, you do not have to spend time downloading or installing these apps with the arrival of the upcoming web-based AR applications. You simply have to open the browser or the website to interact with the characters and objects of the digital world quite realistically in the physical environment. When working on these Augmented Reality trends, schedule an appointment with an experienced AR developer to proceed smoothly. 3. AR Goggles Obtaining information about the surrounding background when touring a place can be accomplished within a second with the help of AR goggles. These goggles comprise OLED or LED glasses to ensure real-time interaction with the digital world with the help of sensor technology. If you are eager to grow your prospects in such Augmented Reality trends, you must schedule an appointment with a reputed app development company as early as possible. 4. Live Streaming Trial Although Augmented Reality helps you to gain insights during the time of trial when planning to buy a commodity, it is time to obtain feedback from netizens through streaming. In the coming days, AR-based applications will also allow you to stream your live trials to a vast audience segment. This shall allow you to decide better when buying any item through consultations with users. But to grow your business in this segment, you must deploy the best AR/VR app development services. 5. Personalized Experience Combining Artificial Intelligence (AI) with Augmented Reality will allow your business to offer personalized shopping notifications to the desired audience group on a real-time basis very easily. The deployment of AI will result in the proper analysis of the past shopping habits and purchasing behaviors of users to create personalized suggestions and notifications which will be presented to users through leveraging the power of Augmented Reality. It is evolving as one of the major mobile app trends in 2023 that you must watch out for to expand your business globally. 6. Real-time Virtual Interaction Metaverse is already allowing users to interact with each other in the digital world in the shape of virtual avatars. In the coming days, they will also have the opportunity to ensure proper interaction of their virtual characters in the real world with the help of Augmented Reality. It will also help businesses to send their virtual representatives either in the digital or physical world to impress customers with an engaging audio-visual presentation quite magnificently. When launching your virtual character in the real world, you must explore the ideal AR/VR app development services to get the best results on time. Final Statement The popularity of Augmented Reality is growing with time. It is an immersive 3D technology that lets you interact with the digital world in the real background quite naturally. At the moment, this technology is helping enterprises to reach out to their target user segments quite amazingly. But to ensure the proper deployment of this technology, you have to look for outstanding AR/VR app development services.
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Dave RichardsI am an independent blogger and also an app and game developer with 9 years of experience. I am a professional mobile app and game developer for both Android and iOS. Archives
August 2023
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